Privacy Policy

Privacy Policy: High and Pure, LLC; DBA: High and Pure

Last Updated: May 16, 2024

Throughout the site, the terms “we”, “us” and “our” refer to High and Pure LLC. High and Pure LLC offers this website, including all information, tools, and Services available from this site to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.

Information you provide to us.

We collect the personal information you provide to us when you purchase our products or visit our website. The categories of information we may collect include:

• Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers.
• Your phone number is collected via our website and may be used for all communications between you and us through voice and text/SMS messaging.
• Internet Activity
• Commercial Information, including purchases.
• Financial Information, including credit or debit card number.
• Location Information, including general location data.
• Physical and Audio Data, including physical characteristics or descriptions, video recordings, and photos.
• Protected Classifications and Other Personal Characteristics, including age.
• Inferences from Other Data, including inferences created from other personal information collected.

Text & SMS Message Communication policy

• Message and data rates may apply from your mobile service provider.
• By sending us a text message, you are “opting in” to receive replies/messages from us.
• If you wish to stop receiving text messages from us, reply STOP or UNSUBSCRIBE to any text message sent from us.

Cookie Policy

We use cookies to create a better experience for you on our site. For example, cookies prevent you from having to login repeatedly, and they help us remember items you’ve added to your cart. We also use third-party cookies, which are cookies placed by third parties for advertising and analytics purposes. You can control these cookies through your browser settings.

Information from other sources

We may collect personal information about you from third-party sources, including Data Brokers, Other consumers (e.g., referrals), and Retail Partners.

The categories of information we may collect include:

Data Brokers

• Personal Identifiers, including Name and Postal address.
• Commercial Information, including Purchases.

Other consumers (e.g., referrals)

• Personal Identifiers, including Name and Email address.

Retail Partners

• Personal Identifiers, including Name, Email address, Postal address, and Telephone number.
• Commercial Information, including Purchases.

How long do we keep your data.

We do not retain data for any longer than is necessary for the purposes described in this Policy. We keep personal information related to products and services you purchase, reviews, surveys, promotional and marketing communications and feedback for as long as the personal data is required for us to fulfill our contract with you, and for 10 years from your last purchase with us. We may keep data beyond this period in anonymized form.

We generally retain data according to the guidelines below.

• Cookies and online data we collect while you use our website, including Online Identifiers, Internet Activity
• Data we collect to process and ship orders you place with us, including Name, Email address, Postal address, Telephone number, Purchases, Credit or debit card number.
• Data we collect when you contact us for customer support and other inquiries, including Name, Email address, Postal address, Telephone number, Purchases.
• Data we collect when you sign up for promotional and marketing communications, including Name, Email address, Postal address, Telephone number, Age, Sex, gender, or gender identity, Inferences created from other personal information collected.
• Data we collect when you review our products, answer surveys, or send feedback, including Name, Email address, Purchases, Physical characteristics or descriptions, Photos, Video recordings, Age, Sex, gender, or gender identity.
• Data we collect in connection with privacy requests, including Name, Email address, Online Identifiers
• Data we collect for security purposes, including Email address, Postal address, Online Identifiers, Credit or debit card number.

Why we process your information.

We process personal information for the following business and commercial purposes:

• Checking Job Applicant and Employee Backgrounds
• Conducting Surveys
• Creating Customer Profiles
• Data Storage
• Delivering Targeted Ads
• Fulfilling Customer Orders
• Improving our Products & Services
• Internal Business Operations
• Meeting Compliance & Legal Requirements
• Operating Our Website or Mobile Apps
• Organizing & Managing Data
• Preventing Fraud
• Processing Payments
• Providing Customer Support
• Sending Promotional Communications
• Tracking Purchases & Customer Data

How we disclose your information.

We may disclose personal information about you for business and commercial purposes when you purchase our products or visit our website.

Personal Information we collect may include and may be shared with service providers and third parties as described below.

• Personal Identifier: Ad Networks, Business Operations Tool, Commerce Software Tools, Co-Marketing Partner, Communications Tools, , Customer Support Tools, Data Analytics Providers, Data Brokers, Payment Processors ,Contractors, Data Analytics Providers, Governance, Risk & Compliance Software, IT Infrastructure Services, Sales & Marketing Tools, Shipping Services, and Website Operations Tool
• Internet Activity: Ad Networks, Business Operations Tool, Commerce Software Tools, Customer Support Tools, Contractors, Data Brokers, Data Analytics Providers, and Sales & Marketing Tools
• Commercial Information: Ad Networks, Business Operations Tool, Commerce Software Tools, Data Brokers, Payment Processors, Communications Tools, Contractors, Data Analytics Providers, IT Infrastructure Services, Sales & Marketing Tools, and Website Operations Tool
• Financial Information: Business Operations Tool, Commerce Software Tools, Communications Tools, Data Brokers, Payment Processors, Contractors, Data Analytics Providers, IT Infrastructure Services, Sales & Marketing Tools, and Website Operations Tool
• Location Information: Commerce Software Tools and Website Operations Tool, Customer Support Tools and Data Brokers
• Physical, Audio/Video Data: Sales & Marketing Tools
• Protected Classifications & Other Personal Characteristics: Contractors and Sales & Marketing Tools, Business Operations Tool
• Inferences from Other Data: Contractors and Business Operations Tool and Sales & Marketing Tools Sales

US State Privacy Notices

California (CCPA)

This section provides additional information for California residents under the California Consumer Privacy Act (CCPA). The terms used in this section have the same meaning as in the CCPA. This section does not apply to information that is not considered “personal information,” such as anonymous, deidentified, or aggregated information, nor does it apply to publicly available information as defined in the CCPA.

Information we collect from you.

We collect the personal information you provide to us when you purchase our products or visit our website. The categories of information we may collect include:

• Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers.
• Internet Activity
• Commercial Information, including purchases.
• Financial Information, including credit or debit card number.
• Location Information, including general location data.
• Physical and Audio Data, including physical characteristics or descriptions, video recordings, and photos.
• Protected Classifications and Other Personal Characteristics, including age.
• Inferences from Other Data, including inferences created from other personal information collected.

Information from other sources

We may collect personal information about you from third-party sources, including Data Brokers, Other consumers (e.g., referrals), and Retail Partners.

The categories of information we may collect include:

Data Brokers

• Personal Identifiers, including Name and Postal address.
• Commercial Information, including Purchases.

Other consumers (e.g., referrals)

• Personal Identifiers, including Name and Email address.

Retail Partners

• Personal Identifiers, including Name, Email address, Postal address, and Telephone number.
• Commercial Information, including Purchases.

How long do we keep your data.

We do not retain data for any longer than is necessary for the purposes described in this Policy.

We generally retain data according to the guidelines below.

Why we process your information.

We process personal information for the following business and commercial purposes:

• Checking Job Applicant and Employee Backgrounds
• Conducting Surveys
• Creating Customer Profiles
• Data Storage
• Delivering Targeted Ads
• Fulfilling Customer Orders
• Improving our Products & Services
• Internal Business Operations
• Meeting Compliance & Legal Requirements
• Operating Our Website or Mobile Apps
• Organizing & Managing Data
• Preventing Fraud
• Processing Payments
• Providing Customer Support
• Sending Promotional Communications
• Tracking Purchases & Customer Data

How we disclose your information.

We may disclose personal information about you for business and commercial purposes when you purchase our products or visit our website:

Information “sharing” and “selling.”

We “share” certain personal information with third party ad networks for purposes of behavioral advertising, including: Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, and Purchases. This allows us to show you ads that are more relevant to you.

We “sell” certain personal data to third parties, as that term is defined in the CCPA, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, General location data, Age, and Inferences created from other personal information collected.

You may opt-out of these data practices by emailing us at privacy@highandpure.com

We do not knowingly sell or share (for cross-context behavioral advertising) the personal information of consumers under 16 years of age.

Opt-out preference signals.

Your browser settings may allow you to automatically transmit an opt-out preference signal, such as the Global Privacy Control (GPC) signal, to online services you visit. When we detect such signal, we place a U.S. Privacy String setting in your browser so that any third party who respects that signal will not track your activity on our website. Your request to opt-out of sale/sharing will be linked to your browser identifier only and not linked to any account information because the connection between your browser and the account is not known to us. GPC is supported by certain internet browsers or as a browser extension. Find out how to enable GPC.

Your CCPA rights

Your privacy rights under the CCPA are described below. Email us at privacy@highandpure.com

Right to Access

You have the right to access the specific pieces of personal information we have collected about you.

If you make an Access Request more than twice in a 12-month period, or we determine the request is manifestly unfounded or excessive, we may require you to pay a small fee for this service.

Right to Delete

You have the right to request that we delete any personal information about you that you have provided to us. Subject to certain limitations, we will delete your personal information from our records and notify our service providers, contractors, and third parties that you have requested deletion of your personal information.

Right to Non-Discrimination

If you exercise your CCPA privacy rights, we will not discriminate against you by, for example, charging a different price or offering a different level or quality of products or services.

We will not retaliate against you, as an employee, applicant for employment, or independent contractor, for exercising your privacy rights.

Right to Opt-Out

You have the right to opt-out of any selling and sharing of your personal information. You may exercise your right to opt-out by emailing us at privacy@highandpure.com

Right to Correct

You have the right to correct inaccuracies in your personal data, considering the nature of the data and our purposes for processing it.

Right to Limit the Use of Sensitive Personal Information

We do not use sensitive personal information in a manner that creates a Right to Limit.

Request Verification

Before we can respond to a privacy request, we will verify that you are the consumer who is the subject of the CCPA request. Requests to Opt-Out or Limit the Use of Sensitive Data (if applicable) do not require verification.

Typically, identity verification will require you to confirm certain information about yourself based on information we have already collected. For example, we will ask you to verify that you have access to the email address we have on file for you. If we cannot verify your identity based on our records, we cannot fulfill your CCPA request.

Authorized Agent

A California resident’s authorized agent may submit a rights request under the CCPA by emailing us at privacy@highandpure.com Requests submitted by an authorized agent will still require verification of the consumer who is the subject of the request in accordance with the process described above. We will also ask for proof that the consumer who is the subject of the request authorized an agent to submit a privacy request on their behalf by either verifying their own identity with us directly or directly confirming with us that they provided the authorized agent permission to submit the request. An authorized agent that has power of attorney pursuant to California Probate Code section 4121 to 4130 may also submit proof of statutory power of attorney, which does not require separate consumer verification.

If you have trouble accessing this notice, please contact us via email at privacy@highandpure.com

Contact Us

If you have any privacy-related questions or have trouble accessing this notice, please email privacy@highandpure.com

Virginia (VCDPA)

This section provides additional information for Virginia residents under the Virginia Consumer Data Protection Act (VCDPA). The terms used in this section have the same meaning as in the VCDPA. This section does not apply to information that is not considered “personal data,” such as deidentified or publicly available information as defined in the VCDPA.

Data “Selling” and Targeted Advertising

We process personal data for purposes of targeted advertising (as defined in the VCDPA), including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, and Purchases. This allows us to show you ads that are more relevant to you.

You may exercise your right to opt-out by emailing us at privacy@highandpure.com 

We do not receive monetary consideration in exchange for your data and therefore do not “sell” your data as defined in VCDPA.

Profiling

The VCDPA gives consumers the right to opt out of automated profiling that produces legal or similarly significant effects, such as approval for a loan, employment, or insurance.

We do not profile consumers in the furtherance of decisions that produce legal or similarly significant effects.

VCDPA Rights

Your VCDPA rights are described below. You may exercise your right to opt-out by emailing us at privacy@highandpure.com

Right to Access

You have the right to confirm whether we are processing personal data about you and to access such data. Where processing is carried out by automated means, you have a right to receive a copy of your personal data in a portable and readily usable format that allows you to transmit your data to another controller.

If you make an Access Request more than twice in a 12-month period, or we determine the request is manifestly unfounded or excessive, we may require you to pay a small fee for this service.

Right to Delete

You have the right to request that we delete any personal data provided by or obtained about you. Subject to certain limitations, we will permanently delete any such personal data from our records and direct our processors to do the same.

Right to Non-Discrimination

If you exercise your VCDPA privacy rights, we will not discriminate against you by, for example, charging a different price or offering a different level or quality of products or services.

We will not retaliate against you, as an employee, applicant for employment, or independent contractor, for exercising your privacy rights.

Right to Opt-Out

Sale of Personal Data:
We do not sell your personal data, as defined by the VCDPA.

Targeted Advertising:
You may exercise your right to opt-out by emailing us at privacy@highandpure.com

Profiling:
We do not profile consumers in furtherance of decisions that produce legal or similarly significant effects.

Right to Correct

You have the right to correct inaccuracies in your personal data, considering the nature of the data and our purposes for processing it.

Authenticating Your Request

Once we receive your request, we will verify the information you provided by matching the information that we have collected. If we cannot authenticate your request, we may ask for additional information from you. If you are unable to provide additional information, or we are unable to authenticate the request using commercially reasonable efforts, we may deny your request.

Right to Appeal

If we decline to act in response to any of your privacy requests, you have the right to appeal that decision within a reasonable amount of time, but no later than 90 days from the date of our decision. You may exercise your right to opt-out by emailing us at privacy@highandpure.com   and write “Appeal a Decision” in the subject line of your email.

If you believe your rights have been violated and you are not able to resolve the issue directly with us, you may file a complaint with the Virginia Attorney General’s Office.

Privacy Request

If you would like to exercise your Right to Opt-Out by emailing us at privacy@highandpure.com    

To better understand your rights, you can review our Privacy Policy